What to compare first
- Business type and deal size
- Listing curation and verification
- Buyer access and confidentiality
- Seller fees and buyer subscriptions
- Negotiation, legal, payment and transfer support
Flippa
Flippa is a broad starting point for buyers and sellers across digital-business types. Its current platform integrates valuation, matching, deal-room, legal and payment or escrow functionality, while seller routes range from self-service to broker-led.
Acquire.com
Acquire.com is particularly relevant to startup acquisitions. Serious buyer access is tied to paid plans, and the platform's seller fees currently combine a monthly listing fee with a closing fee.
Empire Flippers
Empire Flippers is a more curated venue for established online businesses and is designed around a managed transaction workflow, including migration support.
Use a scorecard
Create a simple weighted scorecard using the factors that matter in your deal. A marketplace with more listings is not automatically better if very few fit your mandate; a more curated venue is not automatically better if its inventory is outside your budget or business model.